(07/03/2018 – Oxnard, CA) Drum Workshop Inc., owner of the 50 plus year, storied brand, recently announced plans to update most of its current models. Much of the comprehensive strategy is said to focus on a review of existing models and price points with the long term goal of laying groundwork for a future that offers diehard Ovation fans a value proposition consistent with past models, while delivering stand-out instruments to a new generation of guitar enthusiasts.
Ovation has always been predicated on innovation, advancement, sound quality, ease of use and playability. Although the market segment has changed quite a bit since Ovation launched in the 70’s, that still holds true today. It’s parallel to the DW Drums philosophy and we need to make sure we are abiding by the legacy that Charlie Kaman created over 50 years ago.
The brand will launch a revised website and pricing in August and has plans to step-up specifications and features on import and U.S. made product in the coming year. Meanwhile, Ovation’s New Hartford, CT facility will cease operations to clear the way for the brand’s new direction. Existing U.S. inventory will continue to be sold during the transition process.
G&l Usa Legacy Hss Rmc Buckeye Burl Electric Guitar Blackburst
Drum Workshop President and C.E.O., Chris Lombardi added, “We really want these guitars to be embraced by a new audience, while in keeping with what Ovation means to so many people around the world. We hear from guitarists that tell us Ovation was their first guitar and they still play it today. That means it made a substantial impact on the industry and we want to keep that feeling alive. It’s what makes Ovation so special.”
Founded in 1965, Ovation Guitars is an American manufacturer of acoustic-electric guitars, basses, and mandolins. Known for their distinctive parabolic-shaped, composite backs, multi-wood epaulets and integrated electronics, Ovation guitars have been played by such legendary artists as Glen Campbell, Melissa Etheridge, Mick Jagger, John Lennon, Richie Sambora, Jimmy Page and Kevin Cronin among others. For more information, visit www.ovationguitars.com
Founded in 1972, Drum Workshop, Inc. is a family-owned and operated musical instrument company best known for designing and manufacturing award-winning drums, pedals, hardware and accessories under the DW® and PDP® banners. In 2014, the company expanded to include other iconic American instrument brands including Gretsch® Drums, Latin Percussion®, and Ovation® Guitars. DW’s wide range of products is endorsed by many of the world’s top artists including: Neil Peart, Phil Collins, Chad Smith, Sheila E., Melissa Etheridge, Richie Sambora, Mick Fleetwood, Taylor Hawkins and Dave Grohl among others. Drum Workshop, Inc. is headquartered in Oxnard, California. For more information visit www.dwdrums.com Follow us on Facebook and TwitteThe G&L Legacy™ blends contemporary refinements from the Leo Fender†-designed S-500™ and Comanche® models with classic Alnico V pickups. If your holy grail is faithful Alnico single-coil tone with modern refinements and superb craftsmanship, the Legacy makes for an excellent choice.
Teisco, The Legacy Guitar Brand, Is Back With Three Pedals
The Legacy’s vintage-spec CLF-100 Alnico V pickups have that unmistakable chime and quack reminiscent of the best examples from the late ‘50s, thanks to the work of Paul Gagon, G&L VP Engineering. Gagon found his inspiration reviewing original prints stored in Leo’s private laboratory at G&L, but that was just the start. About 30 years ago, Gagon was an R&D engineer at another company when he was tasked with finding out what was so special about the early bolt-on guitars many players raved about. Gagon tirelessly analyzed many examples of what were considered holy grail guitars, spending time out on the shop floor talking to builders still working in the pickup department since the ‘50s, all on a quest to discover where the real mojo was – and wasn’t. What he learned from the builders matched his own engineering analysis. You see, back in the day, the actual spec of pickups coming that down that old production line varied considerably. That meant coming up with the right specs for the Legacy pickups was more challenging than simply following the prints. Gagon’s persistence paid off as the Legacy garnered rave reviews from both players and magazines like Guitar Player and Guitar World.
This axe is no slave to the past, however, starting with Leo’s PTB™ (Passive Treble and Bass) system which functions on all three pickups for dramatically more variety than the vintage setup. What’s more, the Legacy features a Leo Fender-designed Dual-Fulcrum vibrato, a work of engineering art which allows bending up or down with unsurpassed stability, while offering a silky feel through its beefy aluminum vibrato arm. The Legacy’s hard-rock maple neck features an easy-playing satin finish, comfortable 9 1/2″ radius and Jescar 57110 medium-jumbo nickel-silver frets for silky playability. The moment you open the luxurious hardshell case, you’ll be greeted with a stunning instrument and delicious aroma that’ll have your pulse racing.
Founded by Leo Fender in 1980, G&L USA instruments continue to be made in the historic G&L facility on Fender Avenue in Fullerton, California, the Birthplace of Bolt-on™.
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The G&L name, stylized G&L logo, distinctive “hook” headstock design, ASAT, Magnetic Field Design and MFD are registered trademarks or trademarks of G&L Musical Instruments / BBE Sound, Inc.
† The personal name, likeness and signature of Mr. Clarence Leo Fender are property of G&L Musical Instruments / BBE Sound, Inc. and may not be used in any commercial capacity without prior approval. For enquiries regarding the use of the “Leo Fender” name, likeness or signature, please contact us. G&L is not associated with Fender Musical Instruments Corporation.
Check out Nick Jaffe‘s demo of a G&L Tribute Series Legacy using a BBE Two Timer (1:11 – 2:04) and G Screamer (2:05 – 2:58):
Legacy Auditorium Spruce / Pau Ferro Sunburst Acoustic Guitar
The G&L name, stylized G&L logo, distinctive “hook” headstock design, ASAT, Magnetic Field Design and MFD are registered trademarks or trademarks of G&L Musical Instruments / BBE Sound, Inc.
† The personal name, likeness and signature of Mr. Clarence Leo Fender are property of G&L Musical Instruments / BBE Sound, Inc. and may not be used in any commercial capacity without prior approval. For enquiries regarding the use of the “Leo Fender” name, likeness or signature, please contact us. G&L is not associated with Fender Musical Instruments Corporation.
Check out Nick Jaffe‘s demo of a G&L Tribute Series Legacy using a BBE Two Timer (1:11 – 2:04) and G Screamer (2:05 – 2:58):
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